SiliconValleyWatcher.com: The selling of the Blogosphere—Technorati’s big push into monetizing its treasure trove of data collected about millions of blogs

Technorati collects millions of data points a day. Now they want to sell what they are learning: SiliconValleyWatcher.com: The selling of the Blogosphere—Technorati’s big push into monetizing its treasure trove of data collected about millions of blogs. This isn’t necessarily a bad thing, even though the firm is selling you the data stream. Is it worth investing in learning more about how your audience is talking about you? Of course. Tom Foremski seem sort of surprised that Technorati would encourage companies to get involved in the conversations that are happening every day, but I think he’s more worried about companies handling it badly, in a “big brother” kind of way.

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