Month: November 2013

• Where I’m Going Next: Unlocking Innovation for Modern Brands

  November 19, 2013

  Brands as publishers, Business Strategy, Developing Strategies, Digital Execution, Digital Marketing, Family, Implementing Strategy, Lean StartUp, Uncategorized, Web/Tech

  Though the digital revolution really began in the early 90’s, we’re just beginning to get our arms around what’s possible for brands and marketers. Meanwhile, the future of brands, of brand building, of marketing is being invented, right now, every day. For instance, as I write this post, the digital marketing headlines center around the… Read.

• All Commerce is E-Commerce

  November 13, 2013

  Business Strategy, Digital Execution, Digital Marketing, Web/Tech

  “Retail has become a blur. And the blurring is 100 percent driven by technology,” says Tige Savage, a partner at AOL founder Steve Case’s investment company, Revolution, which is investing in new online retail startups. “Are you at the store? Or is the store at you? And then there’s mobile, the store is in your… Read.

• How @Tint Hit 90k per Month in 9 Months with a 4 Man Team

  November 9, 2013

  Agile

  How @Tint Hit 90k per Month in 9 Months with a 4 Man Team. Note to self: You can’t get too close to your consumers.   Read.

• A New Way to Look at Competitors

  November 9, 2013

  Agile, Books

  A New Way to Look at Competitors. Love this way to think about the competitive landscape. via A New Way to Look at Competitors. Read.

• Clients Take the Reins on Programmatic | Digiday

  November 6, 2013

  Brands as publishers, Business Strategy, Digital Execution

  As more and more clients like Kimberly-Clark become more savvy about the ad tech world, they are demanding transparency about what, exactly, they’re paying their agencies for – and how their data is being used. via Clients Take the Reins on Programmatic | Digiday. In my experience, agencies and brands are learning at the same… Read.