Groundhog Day, Together On Zoom

Staying Optimistic At Work When Everything is Hard

We’re now seven months into the slog of this pandemic. Those of us who can work — and can work from home — are probably feeling fortunate that, despite the hassle of zoom and video calls, we’re able to keep the train mostly on the tracks.

But, I’m sensing that, for a lot of us, the routine is starting to feel a little bit empty. Like the movie Ground Hog day, but without Bill Murray. Maybe our moods are getting a little jagged, and the humor is getting a little dark. And, maybe that future we’re building towards is getting a little cloudier. We’re trying to do good work, meaningfully, to create something better and, if we’re lucky, more useful. This rock won’t push itself up that hill, you know.

But, it’s getting harder. Trying to do it from the basement or home office is going to get lonely, if it hasn’t already. After a while, it’s all going to feel like most days are our worst days, when work is bullshit and we can’t really see the point of it. (Or, maybe the work really is bullshit, pandemic or not; that’s another post)

It doesn’t help that the virtual world we’re working in is overcooked and populated by a lot of empty wannabes. Those of us who pretty much live and work online are pepper sprayed with positivity and hustle-secrets by bros hawking their classes and private communities. I read too many click-baity headlines and I get worried for those under-employed journalism kids getting crappy hourly wages to crank them out, seeking just a bit of a career toehold so they can get off their parents’ payroll. There’s too much glossy snark and manufactured “I’m living my truth” first person stuff from stay at home moms and dads who dream of becoming the next Tim Ferriss or Glennon Doyle, the edge cases who actually did it, who jumped off the “real job” grind. I’m avoiding Youtube because it seems like every video is over-dosed with ads featuring some guy pitching me their course that will teach me how to sell my course, so I don’t have to work for the man anymore.

The relentless hustle and commercialism of this new workplace is toxic and transactional like the old one, just in a different way. It just reinforces the fear among us working alone, at home, that we’re not only in the wrong job, but that we’re not trying hard enough.

So how do we stay grounded? How do we see the meaning in the work, the satisfaction in the routine?

On my best days, I remind myself, in the words of the philosopher, that I am putting myself to the fullest possible use, which is all I think that any conscious entity can ever hope to do.

Remember how Phil Connors escaped the bleakness of those Feb 2 day-loops? Hint: It wasn’t just waking up next to Andie McDowelI.

On my good days, I can wake up and see pretty clearly what we’re trying to do at Fahren:

• There’s a leader out there, trying to make something important happen at their job.

• It doesn’t matter too much what it is, but they’re probably trying to put some technology to better use.

• They might be trying to bring something new into the world.

• They know there’s a better way to work, some techniques they can use to do something smarter. 

• They want to keep growing and getting better. As workers, as leaders. As humans. They might be using their job to enact some real improvements in how they think, how they act and how they perform.

• They want help. They’re open to getting some ideas and support from a team that has gone through it before.

• Maybe they just want to hire an outside firm so they can work with likeminded people, so they don’t get stuck being a lifer in the old way.

• We can help. We can help that person solve their problem, to learn something new, to get a job done.

• We can help them make their own transformation, while they are changing the work they do.

Our chosen work is to help people develop and grow while they accomplish something important using the best, leading edge techniques and tools. That’s not a mission statement, or a slogan. It’s a reminder, a commitment.

Maybe that’s too optimistic? Perhaps a little naive? Well, that’s the choice I’m making. It’s how I want to view the world we’re working in now and I’ll keep doing it, even after the pandemic is over. I want my business to be successful, but I can’t keep working on it if cash is the only thing that drops to the bottom line.

We’re all swimming in tech. Technology is the water. But, when we click off zoom and look out the window, we have each other, good and bad, on the other side.

We work with people. We’re working for them, and in their own way, they’re working through us. 

I don’t want to be stuck in a loop of emails and Zoom. This choice is my way out.

What Comes After Zoom? Video everywhere and Then What?

I’m on a bit of work break right now and that means i’ve not had an online meeting in over 10 days. So, no Zoom, Hangouts, MSFT Teams, Slack video, WebEx, Skype, UberConference, GoToMeeting or Facetime (all of which i used in the two weeks leading up to my break for work).

You won’t be surprised to know I haven’t missed the meetings at all. At least, not the work part. I miss the social interaction of course. But, i don’t miss the small task of figuring out which tool to use for each of my meetings or fiddling with the equipment to make sure it worked and i could hear and be heard.

Zoom seems to have emerging as the leader because it’s easy, relatively simple, and reliable. It just works. But my time away has me wondering what’s going to come after Zoom?

I tend to agree with Benedict Evans, that video eventually just be a feature that every app has as part of it’s core offerings. Your project mgmt app will enable video interactions, your commerce apps will have video for customer support, etc.

But, in the meantime, there will be really interesting innovation ahead as, Evans says, “There’s lots of bundling and unbundling coming, as always.” Until, “Everything will be ‘video’ and then it will disappear inside.”

I’m curious about the way video is going to reshape the way we design our apps, once we make it a core feature. See, for instance, the vision of the Makespace team, where video is the interface for collaboration in realtime and more. I’m also curious how video gets used to support formal networks at work (think: Business unit conversations, meetings, projects, etc.) and informal networks (i.e. – peer groups, networking groups, etc.). I hope we see more than updated takes on House-party for work.