Really complex issue going regarding Google’s “advocacy” for AMP, HTTPS and other technologies. On the one hand, if Google *doesn’t* use some of it’s weight to push for wider adoption of tech that everyone pretty much agrees is good (e.g. HTTPS), we’ll criticize their lack of industry leadership. But, when they do push for newer tech (like AMP that developed), we accuse them of monopolistic actions. @adactio’s write up helps me understand the issue, but doesn’t provide any answers. but, it does end on an optimistic note:

This isn’t about you or me. This is about all those people who could potentially become makers of the web. We should be welcoming them, not creating barriers for them to overcome.

via Adactio: Journal—Ends and means